December 2011
7 posts
Social Media & Content Marketing in 2012 →
At the end of each year, we look behind us at the year that was and ahead to the year that will be. Now, I am not a huge fan of predictions – they are statements bravely made and rarely revisited….
The Social Business Comes First →
In the coming months and years we will hear a lot more about “social business” and what it means for your organisation. There will be infographics, presentations, blog posts, tips, tricks…
Best. Generation. Ever. →
Often when we talk about the big, world changing trends that will shape our future, we focus only on technology. But, for me, the single biggest challenge facing us all in the next ten years is the…
PCN Connect: A Little Something I Prepared Earlier →
About two years ago I wrote that Social Media is Not Sexy. This post was about the business challenges of social media and just how complex, challenging and incremental it can be within large…
Outlook for Australian Social Business in 2012 →
Are you involved in marketing or social media from a business perspective? If so, I’d love to have your input on the outlook for social media, marketing and social business in Australia for…
How Young People Are Faring in 2011 →
Can you remember when you first left home? Do you remember what it felt like – that first week – being solely responsible for all aspects of your life? For me, it was thrilling, but also…
Social Brand or Social Business: Chicken or Egg? →
The Pivot Conference, to be held October 15-16, 2012 is shaping up in a very interesting way. The focus is to move from “social brands to social business” – which I find exciting – but…
