July 2008
37 posts
Being Always Open →
I was just commenting on this post by Chris Wilson when I needed to check some facts. So I popped over to The Kaiser Edition and was surprised to see this … a deck of slides. Not only that,…
7 Questions With ... Me →
If you are reading this blog, then chances are that you have come across the work of ethos3. They are known for building compelling, story-based presentations for folks like Guy Kawasaki and …
YouTube and the Context of "Being Social" →
When it comes to understanding the impact of digital media on the way we live our lives, there are few who dig as deeply as Michael Wesch. This is a recording of his speech at the US Library of…
Just Because I Read Your Blog Doesn't Mean I'm... →
The idea of “influence” fascinates me. I have written about Granovetter’s strength of weak ties, the importance of curiosity over influence and the democracy of action — and each time I…
Nokia N96: Look Into My Eyes Grasshopper →
There are only days left for the lovers of all things gadgety to enter the Limited Edition Nokia N96 competition. In a novel pre-launch twist, Nokia are giving us all (ie a worldwide…
What's Your Best Holiday? →
Take a moment and think about the best family holiday of your childhood. Try to recapture the sounds. Picture in your memory the faces of your family and friends. Remember how you felt…
David Ogilvy's Case for a New Advertising →
In this seven minute video of advertising guru, David Ogilvy, a case is made for a new form of advertising. It is a clear call for a fundamental change in the way that advertising functions. He…
A Jurassic Experience →
There is something about dinosaurs that captures our imaginations. Perhaps it is their scale, or their seeming impossibility. Perhaps there are remnant echoes buried deep in the human unconscious…
Kiss and the Cognitive Surplus →
Sometimes “user generated content” astounds me — not only in its quantity but in its quality. In those instances, it is a pleasure to see Clay Shirky’s “cognitive surplus” in action. Clearly, a…
Badly Branded Beamer →
I normally reserve posts like this for my Friday Folly … but after an email from Andrea Learned asking for my take on this piece from BMW, it became clear that bad branding can…
Lazy Blogging →
This week marks the six month anniversary (is there such a thing?) of the Aussie Bloggers blog and forum (congrats!). In this time, the community has gone from strength to strength —…
Would You Help a Reporter? →
Ross Dawson’s Future of Media Summit generated quite a lot of debate on both sides of the Pacific. There was some excellent coverage of the summit from a variety of angles, with Stephen…
Plurking Great →
I am always surprised that the makers of Web 2.0 tools don’t fully understand the dynamic and challenging nature of the communities who populate, use, build and evangelise their systems….
Are You a PowerPoint Goose? →
Goose Eye extreme Originally uploaded by david ian…
There are no shortages of “how to” guides for creating better, more effective presentations. A quick search on Google will…
A Man's Got to Do What a Man's Got to Do →
Being a lover of good storytelling I live a life of disappointment between the hours of 8pm to midnight. With a vast array of low-rent, poorly executed television, there is little wonder…
Plaid Nation -- Social Media on Tour →
Darryl Ohrt’s Plaid Nation Tour has just kicked off. Darryl is the author of Brandflakes for Breakfast and is the “Band Manager” of the Plaid team — one of NYC’s smartest boutique agencies —…
Can You Help Give Kids Some Fresh Air? →
For over 130 years the Fresh Air Fund has been giving inner-city children the joy of a summer vacation with volunteer host families and at Fund camps, creating unforgettable memories…
Trawling in a Sea of Sharp Thinkers →
One of the things about blogging is that it is immediate. I can think of something, write and publish it very quickly. In minutes it can be in thousands of feed readers and available…
Mining the Gold #1 - Marcus Brown →
First up, I am looking at the exceptional work of Marcus Brown. He is, in my view, one of the foremost PRACTITIONERS of social media creation. He views the Web 2.0 technologies and the…
Future of Media Summit 2008 →
Ross Dawson’s Future of Media Summit was held simultaneously in Sydney, Australia and San Francisco, USA. I live blogged the proceedings using CoverItLive (my first real usage of…
Future of Media Summit Live →
The Girl Effect - Learn Change Share →
Learn - Change - Share. Sounds pretty simple, doesn’t it? This is a powerful piece of storytelling. It is raw, powerful text. It is reality writ large. And while you can watch it below, take my…
There Certainly Was (Something About Olive) →
When we think of social media, we often think of younger people. We think of people who are fully-immersed in the world of Web 2.0 — a 3G iPhone in one hand and an attitude ready to take on the…
Growing Good Creatives →
Growing and nuturing talented creatives is a long term project. It takes time, talent, focus … and it seems, plenty of fertilizer. But the rewards are significant — the ability to distil the…
Measuring the Hybrid Car ROI →
A car purchase is the second most expensive investment that an individual is likely to make (the first being their home). And in that respect, consumers come close in behaviour to their B2B…
Coming to Love Classical Music →
Katie Chatfield shares this great presentation at TED by Benjamin Zander. It takes 20 minutes to play, and at its completion, you will come to love classical music. Six minutes in, Benjamin…
Dancing All the Way to the NYT →
When brand marketers are considering social media, the first question they ask is what is the ROI? After all, most marketers have been trained to believe that every piece of spending has to have a…
@WadeIs Nude? →
Wade Millican has been setting the scene for a revelation over the last couple of days. Yesterday he tweeted about an impending nude photo shoot, and then shared this with his many…
iPhone Goodness - Viking Smackdown →
To celebrate Hello Viking’s first anniversary, the entertaining Tim Brunelle is inviting all iPhone and iPod Touch owners to a “viking smackdown”. The smackdown takes advantage of the inbuilt…
Will the Future of Media Be Media? →
The months of June and July 2008 will have seen two major initiatives aimed at bringing the Web 2.0 and publishing industries together — Pubcamp organised by Jed White’s iTechne, and The…
The Future of Media Conference →
Future_of_Media_Strategic_Framework Originally uploaded by Somethin’ New
Ross Dawson has consistently been thinking through the future of media from a business perspective for…
Spike Playing to Win →
As I discussed in The Future of Your Brand is Play, brands need to take a different approach to engaging with those formerly known as “the audience”. In the US Spike TV is screening the whole…
Where the Hell is the Sponsor? →
If your brand is struggling with social media — wondering how to become involved with a “viral” marketing activation, there is much that can be learned from Stride Gum’s involvement with Matt…
David Armano for President? →
Now I know that there are many people who believe that the man in the hat can change the world, but is this a step too far? With thanks to Leo Bottary — make your own …
The Art of Surprise and Joy of Delight →
I think I’ll surprise the eggs… Originally uploaded by DrJoanne
Good creative work can make you gush. When you see it, you are hit by simultaneous reactions — you want to…
One Message Many Languages →
One of the great technology driven innovations is real-time translation. It opens up the opportunities for us all to communicate across languages, to make language less relevant to the…
My Name is Gavin Heaton and I am a Social Media... →
Much is made of “expertise”. Take a look at various TV shows, websites, blogs, and even LinkedIn profiles and you will see the word “expert” bandied about. When you pre-fix this with the…
